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Kaiser Jeep

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| successor = [[Jeep]] Corporation, a wholly owned subsidiary
 
| successor = [[Jeep]] Corporation, a wholly owned subsidiary
 
| foundation = 1953 (the name was changed to Kaiser-Jeep in 1963)
 
| foundation = 1953 (the name was changed to Kaiser-Jeep in 1963)
| location = Toledo, Ohio, [[USA]]
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| location = Toledo, Ohio, USA
 
| industry =
 
| industry =
 
| key_people =
 
| key_people =
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}}
 
}}
   
'''Kaiser Jeep''' was the result of the merger between the [[Kaiser-Frazer Corporation]], an independent automaker based in Willow Run, Michigan, [[USA]], and the Toledo, Ohio-based [[Willys-Overland]] Company.
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'''Kaiser Jeep''' was the result of the merger between the [[Kaiser-Frazer Corporation]], an independent automaker based in Willow Run, Michigan, and the Toledo, Ohio-based [[Willys-Overland]] Company.
   
 
Founded by John North Willys, Willys-Overland had survived World War II by producing the [[Jeep]] vehicle for the armed forces, and Jeep was considered the crown jewel of Willys-Overland.
 
Founded by John North Willys, Willys-Overland had survived World War II by producing the [[Jeep]] vehicle for the armed forces, and Jeep was considered the crown jewel of Willys-Overland.
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While Joseph W. Frazer had left Kaiser-Frazer by 1950, Frazer had been the one-time president of Willys-Overland. Going it alone, Henry J. Kaiser pursued a merger between '''Kaiser Industries''' and '''Willys-Overland''', which was arranged in 1953. Kaiser's finances ultimately dictated that he could no longer compete with the established manufacturers in the passenger car business in the US, but he saw value in Willys' Jeep line.
 
While Joseph W. Frazer had left Kaiser-Frazer by 1950, Frazer had been the one-time president of Willys-Overland. Going it alone, Henry J. Kaiser pursued a merger between '''Kaiser Industries''' and '''Willys-Overland''', which was arranged in 1953. Kaiser's finances ultimately dictated that he could no longer compete with the established manufacturers in the passenger car business in the US, but he saw value in Willys' Jeep line.
   
In 1955, Kaiser phased out both the Kaiser and Willys passenger car lines, and shipped the dies to [[Argentina]] where the joint venture with the Argentina Government owned [[Industrias Kaiser Argentina]] (IKA) continued to build cars through 1977 when [[Renault]] took over.
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In 1955, Kaiser phased out both the Kaiser and Willys passenger car lines, and shipped the dies to Argentina where the joint venture with the Argentina Government owned [[Industrias Kaiser Argentina]] (IKA) continued to build cars through 1977 when Renault took over.
   
 
Under the name "Willys Motors", the Jeep-based truck line continued in the United States including the [[Jeep CJ|CJ]] (Civilian Jeep) Series, all steel [[Willys Jeep Wagon|station wagon]] and [[Jeep Forward Control|forward-control]] FC-150 and FC-170 models that were introduced in 1957. In 1962, Willys introduced the [[Jeep Wagoneer]] as a 1963 model to replace the 1940s-style Jeep station wagons. Designed by industrial designer Brooks Stevens, the Wagoneer (later known as the Grand Wagoneer) would remain in production with the major architecture totally unchanged until 1991, and is credited with being the first true American sport-utility vehicle ([[Sport utility vehicle|SUV]]).
 
Under the name "Willys Motors", the Jeep-based truck line continued in the United States including the [[Jeep CJ|CJ]] (Civilian Jeep) Series, all steel [[Willys Jeep Wagon|station wagon]] and [[Jeep Forward Control|forward-control]] FC-150 and FC-170 models that were introduced in 1957. In 1962, Willys introduced the [[Jeep Wagoneer]] as a 1963 model to replace the 1940s-style Jeep station wagons. Designed by industrial designer Brooks Stevens, the Wagoneer (later known as the Grand Wagoneer) would remain in production with the major architecture totally unchanged until 1991, and is credited with being the first true American sport-utility vehicle ([[Sport utility vehicle|SUV]]).
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[[Category:Companies founded in 1953]]
 
[[Category:Companies founded in 1953]]
 
[[Category:1970 mergers]]
 
[[Category:1970 mergers]]
[[Category:Companies of the United States]]
 
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