 | |
| Type | Division |
|---|---|
| Founded | 2006 |
| Headquarters | Changchun, China |
| Industry | Automotive |
| Products | Automobiles |
| Parent | FAW Car Company |
| Website | faw-benteng.com/ (Chinese) |
Bestune (
), previously known as Besturn, is an automotive marque owned by the Chinese automaker FAW Group.[1]
With products based on older Mazda sedans, Besturn successfully caters to upper middle-class Chinese consumers.[2] At least one new model derives from the second generation Volkswagen Jetta.[3] FAW, Besturn's owner, also manufactures the Chinese market version of the car many Besturn products are based on, the Mazda 6,[4] and Besturn models were initially produced in FAW's Mazda factories.[5]
History
The Besturn B70 made its debut in 2006.[6]
The Besturn B50 made its debut in 2009.[4][7]
Bestune began to sell its vehicles in the Russian market in 2012 with the B50 as the first model sold,[8][9] which debuted at the 2012 Moscow International Automobile Salon.[10] It had talks to have a joint venture with Avtotor to have the Besturn X80 manufactured in Russia in 2015.[11] The Besturn X80 started manufacture in Russia in April 2017 and FAW mentions that it would sell at least two to three more models by 2018.[12]
At the end of 2018, the manufacturer decided to rename Besturn's English name to Bestune.[13] The Chinese name Benteng remained unchanged.
Models
- Bestune B30
- Bestune B50
- Bestune B70
- Besturn B90
- Bestune X40
- Bestune X80
- Bestune T33
- Bestune T55
- Bestune T77
- Bestune T99
- Bestune E01
- Bestune NAT (E05)
Sales
The 134,500 units sold in 2010 constituted a substantial increase over the 70,000 of the prior year.[14]
Relationship with Hongqi
The products of another FAW brand, Hongqi, may be easily confused with Besturn cars. Until 2011 the two brands shared badging,[15] and in 2008, due to flagging sales, Hongqi showrooms were merged those of Besturn.[16] It was thought that giving the Hongqi brand more sales outlets would increase sales.[17]
References
- ↑ Besturn B90 Sedan spotted out testing Archived 2010-10-30 at the Wayback Machine chinacartimes.com, October 27, 2010
- ↑ Besturn Does China's FAW Car Co. A Good Turn forbes.com. 07.11.08, 5:29 AM ET
- ↑ This is a 30 year old car – Besturn B30 at the Shanghai Auto Show chinacartimes.com, April 27, 2011
- ↑ 4.0 4.1 Besturn B90 to launch this year to be Mazda6 based chinacartimes.com, March 24, 2011
- ↑ Mazda and Besturn to stop sharing production line By Helen Zhang. gasgoo.com, June 22, 2010
- ↑ FAW Launches Besturn C301 Performance Luxury Sedan Archived September 28, 2009, at the Wayback Machine Xiao Li and Wei Xin. FAW Official Site, Sep 13, 2006
- ↑ About Besturn Archived March 24, 2012, at the Wayback Machine FAW Car Company Official Site
- ↑ http://wardsauto.com/industry/chinese-auto-maker-faw-launches-car-sales-russia
- ↑ "FAW-Besturn B50 is a Toyota in Russia - CarNewsChina.com" (22 February 2013).
- ↑ "FAW will present a new sedan Besturn B50 in Moscow motor show".
- ↑ "FAW to have 32 distributors in Russia - Xinhua - English.news.cn".
- ↑ "FAW has started manufacturing new models in Russia" (6 March 2017).
- ↑ Bestune Sales Data & Trends for the Chinese Automotive Market (englisch, abgerufen am 12. Juli 2020)
- ↑ "CHINA'S FIRST AUTOMOBILE WORKS POSTS 31.6% RISE IN 2010 SALES", Rhodes (Jan 19, 2011).
- ↑ For shared badging, see FAW to give B50 a new grill and logo for 2011? chinacartimes.com, December 28, 2010
- For 2011 Besturn re-badging, see Besturn brands to carry the FAW logo from now on chinacartimes.com, May 24, 2011 at 9:21 pm
- ↑ AW Car to merge Hongqi, Besturn sales networks gasgoo.com, July 30, 2008
- ↑ FAW mulls merging Besturn, Xiali sales networks By George Gao. gasgoo.com, October 27, 2008
External links
- Official site (Chinese)
- Official site (English)
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